"Robots in real action! Robots lighting your lamps and heating your wife's electric iron and oven! Would you have believed it ten, or even five years ago?" People living as early as 1920s envisioned a future where "amazing automatons" could rid mankind of tedium and hard labor. In this issue of the magazine, we covered robots that made speeches, answered telephones, and controlled street traffic while calling them "Mechanical Men — Our New Slaves" LONDON - Marketers and politicians hoping to reach the elusive youth audience can all benefit from having a clear, brand image, as this raw footage painfully demonstrates.
People aged between 18-35 year-old all recognised the political party logos, but most still struggle to describe what each party represents, despite the May election being just three weeks away, in contrast to well-known brands that the audience found much easier to define. The BNP logo provoked the most extreme responses. When asked what the logo stood for one member responded "I hate them, ignorance, they're bigots". The recently introduced Conservative logo thoroughly confused one respondent while Labour was described by one member of the public as "The party in Government at the moment, they've kind of messed it up a little bit". All of those asked said they would be voting in the upcoming General Election, but most admitted they needed to learn more about what each party stands for. The general census was that this would not be an easy task and that marketing campaigns for each of the parties were sometimes untrustworthy. In contrast, responses to popular brand images, including Apple, Nike and Channel 4 proved far easier to define. This vox-pop was conducted by The Lounge, a strategic marketing agency specialising in fully integrated marketing to the under 35s. Source: BrandRepublic Part 2 of an educational documentary all about the history of electronic music. To view part 1, click here. Pump Up the Volume tells the story of the social and cultural explosion that was House. From its roots in Chicago, where it rose from the ashes of Disco, House music became the soundtrack to every fashion show, after–show party, premiere, and club opening around the world. Today, House is used by leading mainstream music stars, from Madonna to U2, to break into new markets and to update their sound. In fact, House has influenced more artists than any style since rock ‘n’ roll. Pump Up the Volume follows the story from Chicago and New York to Britain, interviewing key players on both sides of the Atlantic. It also considers the social impact of House—a sound that has transcended class, race, and cultural boundaries to become the soundtrack of modern popular culture. Adobe recently announced the new CS5 and as always, the new update brings tons of features that not only make a lot of things possible but also make it a lot easier. Adobe Creative Suite 5 Design Premium is selling for $1,899 and $599 for an upgrade. Educational pricing for students is $499 for CS5 Design Premium. The product will start shipping in mid-May, 2010. The new features will actually blur the line between newbies and a pro, take a look at few of the videos on this page to know what I am talking about. So the following is a list of 5 videos showing some of the best new features… Painting: The following video shows how the “Paint” feature converts any regular image to a waterpaint like poster. Puppet Warp: This feature is one of the most advanced features I have seen in photoshop but remember “advanced” does not always mean complex. This feature is pretty easy to use and does some amazing stuff. Check it out. Content-Aware: This feature is like a dream come ture, especially for users like me who do not know much about working with Photoshop. This is a life saver when it comes to removing unwanted objects from the image. Simple and easy! HDR: Super COOL feature for all the photographers out there. Just select multiple pictures as required in the process and with a few clicks you will have your HDR ready. 3D Objects: Turning text and other objects cannot get any easier. I’ve read a tons of tutorials that show you how to turn the text into 3D. This new feature does not require a 30 steps long tutorial to achieve the 3D look. Born in the early 1970s, I've experienced only a few world-changing events along the lines of the automobile, the telephone, and the television. Sure, I was around the campus computer cluster when NCSA Mosaic was installed in 1994, but the Internet didn't make a grand entrance. (The UC Museum of Paleontology, a prominent early Web site, was only so interesting.) The World Wide Web doesn't compare with 1981, when my brother and I got an Atari 2600 for Christmas. Before Atari, no video games at home. After Atari, video games all the time. Males of a certain age will regale you with tales of long mornings roping cattle in Stampede and the distinctive thumb cramp that the joystick delivered. But enough nostalgia for now. Nick Montfort and Ian Bogost, two professors of media studies, have written a book, Racing the Beam, that approaches the beloved machine from a new angle: What was it like to program for the Atari 2600? Read more @ Slate.com... And as a bonus, a very interresting documentary about video games including Atari and Nintendo. For those who don't know what "Computer Arts" is, or have been living under a rock. Computer Arts is like the holy bible for designers and artists. They have been publushing for years and have excellent quality articles and tutorials for people who are interrested about designing. Highly recommended for students and for beginning artists. And what Computer Arts is also well known for, is for having the best looking cover designs any magazine would dream of, usually they publish designs from differently individual artists and each one of them are a work of art to look at! A simple and relatively educational video on how the special effects industry have evolved over the past 100 years. Here is an interresting video on how they make a magazine cover. Items used are ofcource an Iphone. You would always think it would be easy to do something like this. But with the magic wonders of fast forwarding you can see it takes alot more time then you realise. Cover creation from Peter Belanger on Vimeo. A very inspiring video about society itself and how it's heavily influenced by video games. Made by David Kaplan and Eric Zimmerman.
Society's obsession with video and online gaming has advanced to the point that virtual environments are indistinguishable from physical ones. Go behind the scenes and read about the making: http://futurestates.tv/episodes/play Learn more about ITVS: http://itvs.org/about/ Here is something a little bit "offtopic". A little educational video about Japan. But ofcource, made in a fun and creative animation which makes it more enjoyable to watch with little facts and truths about the country itself.
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