Alexander Wadleigh

  • Welcome
  • Shop
  • Designs
  • Web
  • Photo
  • Music
  • Videos
  • Contact

Swatch watches go radical

31/3/2010

 

Swatch Creart / Grems from THANK YOU on Vimeo.

For a high profile launch in Venice of the new Swatch Art Collection, a series of watches decorated by international artists. We were commissioned by Swatch to tie together the entire campaign by unifying the different watches into one over-arching idea. Our brainchild was the Art Machine, a crazy, fast moving mechanical-looking device that creates art and spits out watches, while working to a time-related beat. A colorful mixture of materials and techniques achieved the right attitude for the films with the campaign successfully launched on all media fronts world wide.

http://www.thankyou.dk/
Project: Swatch commercials
Sound: Yann Coppier


Comments are closed.

    Subscribe!

    Picture
    Picture
    Join via Twitter!

    Categories

    All
    Animation
    Apple
    Art
    Branding
    Commercials
    Crafts
    Design
    Documentary
    Economy
    Educational
    Fashion
    Funny
    Gadgets
    Games
    Google
    Made In Design
    Microsoft
    Movies
    Music
    Nature
    Photography
    Publicity
    Sony
    Technology
    Tools
    Wallpapers
    Web

    Archives

    December 2011
    March 2011
    February 2011
    January 2011
    December 2010
    November 2010
    October 2010
    September 2010
    July 2010
    June 2010
    May 2010
    April 2010
    March 2010
    February 2010

    Creative Commons License

Powered by Create your own unique website with customizable templates.